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Showing posts from March, 2024

The Insider's Playbook to Mastering Amazon Marketing Cloud SQL

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AMC SQL Amazon Advertising AMC SQL Unveiled: Tips, Tricks, and Hidden Features One of the barriers to getting started with Amazon Ads Marketing Cloud is understanding the data and how to write AMC SQL. The datasets are complex, and AMC SQL has a steep learning curve. Ultimately, the goal of tapping into AMC data is to refine advertising strategy, have a deeper insight into AMC audiences and segments, and create a feedback loop where you have the capabilities to create actionable insights rapidly to optimize advertising campaigns. Amazon Marketing Cloud AI Copilot This post demonstrates various examples of AMC SQL queries and how to gain free access to an AMC SQL Data Analyst AI copilot. Using An AMC AI Data Copilot! Most people interested in AMC are not data scientists or software engineers with the skills to author structured query language (SQL) queries against complex AMC data. To lower barriers and increase velocity with AMC, we released “Chatlytics,” a free Amazon Marke

Chatlytics: Amazon Marketing Cloud AI Copilot

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The Chatlytics Amazon Marketing Cloud AI Copilot is your data analysis partner, simplifying the traditionally complex process of authoring AMC SQL. One of the barriers to getting started with Amazon Marketing Cloud is understanding the data and how to write AMC SQL. The datasets are complex, and AMC SQL has a steep learning curve. We released a free Amazon Marketing Cloud Copilot called “Chatlytics.” If you are hunting down an SQL error or exploring new ways to create insights, start a conversation about your AMC query or dataset. When you’re stuck, ask the Chatlytics Copilot. Generate AMC SQL The Chatlytics Copilot empowers non-technical users with a straightforward approach to understanding AMC’s operation. Paste SQL into the AMC Query Editor It’s interactive, iterative, and conversational, making learning enjoyable and relatable. This saves time, reduces frustration, and instills a sense of capability in navigating a complex tool like AMC. Ask for ideas on how to query

Verified Amazon Connector for Google Sheets

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Connect Amazon and Google Sheets to keep data synced with scale, efficiency, and simplicity. Do you want to use Google Sheets for Amazon Sponsored Brands, Products, Display, or TV analysis? Would you like to use Google Sheets to automate Amazon DSP, Amazon Marketing Stream, Vendor Central, and Seller Central data analysis? Rather than manually downloading Excel or CSV reports and importing them into Google Sheets, you can automate Amazon data flow to Google BigQuery via verified Amazon APIs. Google BigQuery is an official Google Sheets Add-on that allows you to connect and import data directly from your Amazon Seller Central, Vendor Central, and Amazon Ads accounts. Why Automate Using An Amazon Connector for Google Sheets? Direct access to Amazon API reporting data means no messy, time-consuming manual report downloads. Just simple, straightforward data access in Google Sheets powered by BigQuery. BigQuery allows you to scale beyond Google Sheets limits. Here are just a few w