Data Lakes Daily

Effectively Manage Amazon Order Cancellations, Improve Seller Metrics, and Optimize Your Amazon Business Performance Understanding and effectively managing order cancellations ensures a healthy account and improves customer satisfaction for all Amazon sellers. This comprehensive guide will walk you through the intricacies of Amazon's canceled orders, providing you with the knowledge and strategies to navigate this aspect of e-commerce successfully. Understanding Amazon Order Cancellations Order cancellations on Amazon occur when a purchase is terminated before the item is shipped. While cancellations are a normal part of e-commerce, they can impact your inventory management, seller metrics, and overall business performance if not handled properly. The Buyer’s Perspective: When and How Customers Can Cancel Orders Amazon provides buyers with a straightforward process for canceling orders, but the options available to them depend on the timing: Within the first 30 minutes: B

Shielding Your Amazon Business from Bots, Backdoors and Breaches Based on recent revelations about the serious risks of data scraping bots for Amazon and data theft and extortion for Snowflake users , using two-step verification for Amazon seller accounts is critical. As a matter of fact, since March 28, 2024 , Amazon added a two-factor authentication (2FA) requirement for all logins. A two-step verification security measure safeguards against specific, documented threats to your Amazon business operations and financial stability. Leveraging 2FA requires minimal time investment, but its protection is substantial. The Business Case for Two-Step Verification Two-step verification, or two-factor authentication (2FA), requires two forms of identification to access your account: your password and a second verification code sent to a designated device. For Amazon sellers, implementing this security measure is crucial for several reasons: Financial Protection: Your Amazon seller acc

Turn Pending Orders into Actionable Insights for Your Business As an Amazon seller, you’ve likely encountered orders with a “Pending” status in your Seller Central account. These orders can be a source of confusion and concern, especially for new sellers. While sometimes frustrating, pending orders are an important part of Amazon’s process for ensuring secure and valid transactions. By following the guidelines outlined in this article and staying patient, you can confidently and professionally navigate the world of pending orders. What Are Amazon Pending Orders Pending orders on Amazon are transactions that have been initiated but not yet fully processed or approved. They appear in your Manage Orders page's “Pending” tab in Seller Central. These orders are in limbo — a buyer has placed them, but they haven’t been finalized for shipment for various reasons. Understanding that pending orders are a normal part of the Amazon selling process is crucial. They don’t necessarily ind

Custom Amazon Reports Using SP-API’s Powerful Data Kiosk GraphQL Queries Data Kiosk is a robust tool designed to assist Amazon selling partners in dynamically generating and managing custom reports through GraphQL queries. This comprehensive guide provides an in-depth look at how to set up, use, and maximize the benefits of Data Kiosks in their current form. Now, let’s dive into Data Kiosk! Key Features and Benefits GraphQL-Based Reporting Data Kiosk leverages GraphQL, a powerful query language for APIs that allows for dynamic and efficient querying. Unlike traditional REST APIs, GraphQL enables clients to request the data they need in a single request, reducing the amount of data transferred over the network and improving performance. This makes it a superior choice for complex and detailed reporting needs. Interactive Documentation One of the standout features of Data Kiosk is its interactive documentation. Detailed schemas, data field definitions, and a user-friendly Schema

Discover how to use Amazon’s ad platform effectively to grow your brand. Growing your Brand on Amazon requires a multi-pronged advertising approach that engages shoppers at each stage of their non-linear journey. Leveraging a strategic mix of Amazon Advertising Sponsored Ad solutions can drive your products' awareness, consideration, purchase, and loyalty. This guide explains how to choose the right tactics and measure success. 1. Setting the Stage: Defining Goals for Amazon Ad Success A strong advertising strategy starts with well-defined goals. On Amazon, your objectives will likely include: Capturing Attention: Initiating Brand Awareness Awareness campaigns aim to generate interest in your Brand and products among new audiences. Success metrics include: Key Awareness Campaign Metrics Impressions: How many times your ad was displayed Viewable Impressions: Impressions displayed on screen for over one second Key Awareness Brand Metrics Branded Searches: Searches