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Showing posts from February, 2024

Optimizing Amazon Brand Store Performance

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Using insights to fuel Amazon Brand Store best practices, growth, and scale Amazon now offers extensive performance insights for brand stores that provide metrics on your customer experience and products and recommendations on improving visibility. These brand store insights are now available via Amazon APIs, which allows fast, automated access to data that allows your team new pathways to analyze, visualize, and optimize your customer experience investments. Why Amazon Brand Stores? Enhancing Brand Visibility On Amazon Amazon Stores allow you to showcase your brand and products in a multipage, immersive shopping experience. Amazon Brand Store enhances brand visibility and differentiation in a crowded marketplace, allowing sellers and vendors to showcase their products, tell their brand story, and engage customers with rich media content such as images and videos. This helps build brand loyalty and awareness and drives sales by providing a centralized location for customers to bro

Private Amazon Catalog Keyword Tracker

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The best Amazon keyword tracker is the one you own, fueled by data from Amazon’s API You can now access keyword-level catalog data directly from Amazon APIs delivered to a private, trusted cloud warehouse or data lake you own. Choose industry leaders like Amazon Redshift, Google BigQuery, Snowflake, Databricks, Azure Data Lake, and Amazon Athena to store your data privately. How Does The Amazon Catalog Keyword Tracker Work? Unlike most keyword trackers, the data is direct from Amazon’s API. This means Amazon will tell you how it aligns the keyword you supplied to its catalog. This is Amazon saying, “This is how our system maps our catalog of products to a keyword.” As a result, the keyword-to-product catalog offers authoritative linkages directly from Amazon about how a keyword aligns with its systems. Amazon Catalog API vs Screenscraping When comparing data sourced directly from Amazon APIs to data obtained through paths, typically screen scraping bots, several key differences

Own Your Amazon Price Tracker Data

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The best Amazon price tracker is the one you own You can now directly access ASIN-level product tracker data directly from Amazon APIs. Unlike other product pricing tracking tools, Openbridge delivers product pricing data directly to a private cloud warehouse or data lake like Amazon Redshift, Google BigQuery, Snowflake, Databricks, Azure Data Lake, and Amazon Athena. You own the data. There are no bots or screen scraping. Direct from Amazon’s API, pricing data unlocks new opportunities for your efforts with competitive intelligence, sales rank tracking, buy box insights, and more. Direct, Authoritative Amazon Product Pricing Data This rich, extensive ASIN-level product data comes directly from Amazon to your private cloud warehouse or data lake every hour. Here is a collection of key data elements included in the feeds: ASIN & Seller ID : Identifies the product and the seller. Lowest Prices : Includes details about the lowest prices for different conditions and fulfillment